Project: new logo for Inspirit.
I have been working on a new brand ID for Inspirit over the last couple of months and it is finally complete. Working with Sugita was fun and also made it a lot easier since he is a graphic designer himself (he designed the Shooto dragon logo – which is kick ass!) – check the process below.
The exploration process starts with anything and everything that comes to mind.
One of the first "winged" concepts
Revised concept of "wing" mark with capitol "I"
This is the final mark with revised wing structure. This was Sugita's suggestion, he calls this the "TRIGGER" logo.
Check Rumian Sato wearing the new Inspirit logo tee (post VTJ-09 win) congrats Rumina!
CLICK HERE to go to the Inspirit web shop and pick one of these tee’s up! they are hot!
luv the what u did with the new design. can’t wait for these to become available in the usa. lookin forward to more collabs with inspirit!
I LOVE THAT LOGO!
Insane logo indeed. Why did he name it the “Trigger” logo?